Clarion Books works regularly with many talented illustrators. Would you commission a fledgling illustrator, or do you prefer only to work with established illustrators?
I love to hire new people! but it can be a gamble. I value the long relationships I have with illustrators that I hire again and again. I have described it as a long marriage where I hope they can grow and develop and still work with me. In fact I did marry a Clarion illustrator!
In this highly competitive market, who do you regard as your closest competitor?
I try not to think about that. The annual American Library Association conventions and Book Expo are overwhelming to me. Rows upon rows of new books. There are so many trade children's books published each year that I consider every other company close competition for space at bookstores and libraries. And we are all competing against all the other things out there (XBox, etc.) aimed at children--it is daunting.
What is your all-time favorite children's book and why?
From childhood I loved BIG SISTER, LITTLE SISTER by Charlotte Zolotow because I was the youngest of 3 sisters. Now I love to read all different books to my 2-year-old daughter especially RUNAWAY BUNNY by Margaret Wise Brown, MORE, MORE, MORE SAID THE BABY by Vera Williams and WHAT DOES BUNNY SEE? by Linda Sue Park, Illustrated by Maggie Smith. I love them because they are just right for her age and the art and text work together perfectly.
Can you identify some of the current trends in children's publishing and predict trends for 2008.
One trend I like: there are many very clever, simple and beautifully produced picturebooks for the very young(0-3 year olds). I think this is a perfect gift market with parents and grandparents filling baby's bookshelf before they start going to the library more regularly. These are books that will be treasured and handed down.
One trend I don't like: I like the idea of stealing ideas from adult fiction jackets to engage teen readers but I am a little tired of seeing sexy schoolgirls photomontaged on teen fiction jackets. In many cases the story is quiet or conventional and the sexy image attracts readers who are then disappointed in the book's content. I don't have a crystal ball to know what attracts teen readers but I think there are kids out there who are looking for a smart, thoughtful story and it is my job to put a smart cover on it so that they'll find it.
|